The Men’s Shop Thrives in First Few Months, Bringing Style and Essentials to Downtown Oconto

Downtown Oconto has welcomed a unique addition to its retail scene with the opening of The Men’s Shop, owned by Liddy Hearley. A few months into business, the shop has already established itself as a go-to destination for high-quality men’s essentials, gifts, and more. Open Wednesday through Saturday from 10 a.m. to 5 p.m., The Men’s Shop offers a carefully curated selection tailored to the modern man’s needs.

From stylish apparel and grooming products to must-have accessories and unique gifts, The Men’s Shop provides a little bit of everything. Customers can find premium-quality shaving kits, leather wallets, colognes, socks, and even rugged yet fashionable clothing items. Whether you’re shopping for yourself or looking for the perfect gift, the store ensures a variety of options to meet every style and occasion.

Owner Liddy Hearley is thrilled with the response her shop has received from the community so far. “It has been an amazing experience launching The Men’s Shop and seeing how well it’s been received. We’re committed to providing top-quality products that not only meet everyday needs but also make great gifts. The support from our customers has been incredible, and I’m excited to continue growing and bringing in even more great finds.”

Samantha Routheau, President of the Oconto Area Chamber of Commerce, has been equally excited to see The Men’s Shop flourish. “Watching Liddy bring her vision to life has been inspiring. The Men’s Shop fills a niche in our downtown area, providing quality products that cater to a broad audience. It’s wonderful to see another local business thrive and contribute to the vibrancy of Oconto.”

As The Men’s Shop continues to grow, Liddy remains focused on keeping her inventory fresh and exciting, ensuring customers always have something new to explore. Whether you need everyday essentials or are searching for a thoughtful gift, The Men’s Shop is quickly becoming a staple in Oconto’s shopping scene. Stop in Wednesday through Saturday and see what’s in store!

Spring Fling Boutique Hop: A Weekend of Shopping, Sales, and Springtime Fun in Oconto

The Oconto Area Chamber of Commerce is happy to announce the Spring Fling Boutique Hop, happening April 17-19, 2025! Get ready to hop around town and explore Oconto’s charming boutiques, each offering a delightful selection of unique items just in time for spring. Whether you’re on the hunt for fresh spring décor, trendy clothing, sweet treats, or something special for your pets, there’s something for everyone!

Participating boutiques will be updated soon!

Sales and special deals will be announced throughout the event on the Chamber’s Facebook page, so be sure to follow for updates and sneak peeks at exclusive offers. With a weekend full of shopping and community spirit, it’s the perfect way to kick off the season!

Samantha Routheau, President of the Oconto Area Chamber of Commerce, encourages everyone to get out and shop local. “The Spring Fling Boutique Hop is a great opportunity to support our local businesses and discover unique treasures,” Samantha shared. “These boutiques bring so much personality and charm to Oconto, and we’re excited to showcase them all during this event. It’s a wonderful way to get into the spring spirit!”

Amanda Derry, the new owner of Black Bird Boutique, is excited to be part of the event and invites shoppers to check out her new offerings. “I’m thrilled to join the Spring Fling Boutique Hop and share the fresh vibe of Black Bird Boutique with the Oconto community,” Amanda said. “We’ll have some exciting sales and new spring styles ready for you! It’s such a fantastic way to connect with other local businesses and help make Oconto a go-to shopping destination for all.”

This year’s Spring Fling Boutique Hop promises to be a fun-filled weekend of shopping, exploring, and supporting local entrepreneurs. So, mark your calendars, gather your friends, and come shop Oconto’s boutiques for all the best spring finds!

See you April 17-19 for a hopping good time in Oconto!

Oconto County School Supply Drive Inc

The Oconto County School Supply Drive Inc., now in its fifth year, stands as a shining example of the dedication and generosity of local community members who work tirelessly to ensure every child starts the school year equipped for success. This grassroots initiative has grown into a cornerstone of support for families throughout the county.

“When I was young, my mom brought me to an event where I received free school supplies, and it left a lasting positive memory,” shared Brittney Dequaine, organizer of the Oconto County School Supply Drive. “That experience inspired me to bring this idea to life in Oconto County, and it’s been incredible to see how the community has embraced this mission.”

Since its founding in 2020, the drive has distributed thousands of backpacks filled with essential supplies to students in need. The program’s reach and impact have expanded each year thanks to the strong support of local businesses, sponsors, and volunteers. In its first year, 120 backpacks were distributed. By 2023, that number had soared to over 1,475. This year, organizers anticipate breaking records again as they continue to meet the growing needs of students across the county.

“The success of this program is a testament to the incredible people in our community,” said Samantha Routheau, President of the Oconto Area Chamber of Commerce. “It’s about neighbors helping neighbors and ensuring every child has the tools they need to learn, grow, and succeed. These efforts embody the heart of Oconto County.”

The drive relies on a variety of fundraisers and events to sustain its mission, including the popular Easter torte sales, the annual Stuff the Bus campaign in June, and events at Thompson’s Brat Barn. At the recent HarvestFest on Main Street, families enjoyed games, bucket raffles, and the opportunity to support a cause that directly benefits local students.

“Our community members, sponsors, and volunteers are the backbone of this program,” said Dequaine. “Each donation, fundraiser, and backpack filled represents a collective commitment to our children’s future. Together, we’re making a lasting difference.”

As the drive enters its fifth year, it continues to expand its reach, welcoming students from across Oconto County and beyond. The iconic yellow school bus donation boxes will return to local businesses this summer, offering an easy way for the community to contribute. Monetary and supply donations can also be dropped off or mailed to American Family Insurance Kevin Hugget Agency Inc., 215 Main Street, Oconto, WI 54153.

For more information about the Oconto County School Supply Drive, becoming a sponsor, making a donation, or supporting upcoming fundraisers, visit www.ocontocountyschoolsupplydrive.org or find them on Facebook.